Research on Enterprise Financial Accounting Innovation Based on the New Normal Economic Environment
Abstract
When the new normal was first proposed, it showed that our country’s economy has begun to present new characteristics at this stage, which namely is the optimization and adjustment of industrial structure, innovation and evolution has became to be the main orientation, and market competition focused on brand characteristics. A good developmental model is created with scientific industrial structure, stable economic development and reasonablesocial division of labor. Therefore, in this economic environment, corporate financial accounting work has ushered in new development opportunities and challenges. Based on this, this article has conducted an in-depth exploration of corporate financial accounting work innovation under the new normal economic environment.References
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