Color in Visual Communication Design

  • Betina Dimitrova Master student at Suzhou University
Keywords: Color, Visual communication design, Graphic designers, Design elements

Abstract

Visual communication design process needs to use specific elements to describe, display and convey relevant information, therefor the concept of “design language” is created. The elements of design are the basic vocabulary of design language, and color is one of the most important elements.

References

[1] Samara, Timothy Design elements: a graphic style manual - under-standing the rules and knowing when to break them. Second Edition. Rockport 20142, 35-45.

[2] Ryan William “Graphic Communications Today” part one 4E; Duo design 20085, 9-33.

[3] Ryan William “Graphic Communications Today” part two 4E; Duo design 2008, 39-104.

Published
2022-07-24
Section
Articles