Analysis of the Enterprise Marketing Innovation Strategy Under the Background of the Internet

Xintian Li


In recent years, our country has made a lot of reforms and innovations in the field of Internet technology. People’s daily
life has changed greatly due to the emergence of the Internet, and almost many industries are using the Internet.In the background
of the Internet, enterprises must keep pace with The Times and make certain innovations in marketing. Only in this way can they
better promote the development of enterprise marketing, make the marketing object more accurate, and only in this way can they
provide a strong and strong guarantee for the stable development of enterprises.


Internet; Marketing; Innovative strategy

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["[1] Chen Dejun. The Transformation of Enterprise Marketing Strategy under the u201cInternet +u201d Vision D]. Marketing community, 2019 (28): 29 + 31.","[2] Hua Jin. Innovation Path of Enterprise Marketing under u201cInternet +u201d D. Modern Marketing (Business version), 2018","[3] Jiang Xin. 0. Oriental Corporate Culture, 2014 (03): 320."]

DOI: http://dx.doi.org/10.18282/l-e.v10i6.2860


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