Analysis of Customer Usage Intention of Artificial Intelligence Veterinary Drug Consultation System in Southwest China

  • Ruyu Zhao North Bangkok University
Keywords: Usage Intention, Artificial Intelligence, Veterinary Drug Consultation System

Abstract

The number of pets waiting to be examined often limits the time available for veterinary visits; therefore, one veterinary visit would usually not be enough to consult on every trip to veterinary service, especially under the current pandemic crisis. This study used the study model of a new artificial intelligence veterinary drug consultation system by the latest technology of AI in serving pet owners in Southwest China. The technology acceptance model (TAM) for testing pet owners’ perception of usage intention was developed through perceived accuracy, integrity, ease of use, convenience, and customer satisfaction. The objectives of the impact of the new artificial intelligence veterinary drug system, the relationship between influencing factors and pet owner usage intention, and the proposal of consultation service improvement were studied through five hypotheses of relationship investigation.

References

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Published
2022-04-13