On the Application and Development of Design Aesthetics in Product Packaging Design
Abstract
Design aesthetics, as the name suggests, is mainly to study the relationship between design and aesthetics. It covers a wide range of content and can exist in all walks of life in society. The main research problem is how to deal with or combine things in a special way, so as to show a special kind of beauty, mainly using people’s perceptual cognition To create. Nowadays, with the continuous development of the economy, almost every industry requires continuous innovation, and the threshold for design is getting higher and higher. This makes the status of design aesthetics gradually increase, because it can solve the problems in most industries.[1]Design issues.The development of design drives the formation and development of product packaging design. In product packaging design, aesthetic principles, artistic characteristics, consumer concepts, and the product’s own functional characteristics are followed. Combining aesthetic rules, the artistic characteristics of product packaging design are explainedReferences
[1] Li Tianlu. Research on product packaging design from the perspective of design aesthetics [J]. Shenhua (Part 2), 2021(05): 111-112.
[2] Qu Wenbo. Research and Application of Design Aesthetics in Modern Product Packaging Design [J]. Footwear Technology and Design, 2021(06): 66-68.
[3] Xiong Qi. A brief talk on the three elements of design aesthetics in packaging design[J]. Western Leather, 2019, 41(10): 31.
[4] Li Zuwei. Analysis of the humanized design aesthetics of product packaging[J]. Popular Literature and Art, 2018(13): 54-55.
[5] Ma Hongyu. Research on the Design Innovation Path of Product Aesthetic Value [D]. Wuhan University of Technology, 2017.
[6] Li Haolin. On the influence of Chinese traditional aesthetics on modern packaging design[J]. Popular Literature, 2020, No.484(10):103-104.
[7] Shao Yuhan. The application of the pre-Qin period’s creation aesthetics in modern product design planning [J]. Beauty and the Times: Creativity (Part 1), 2019(10): 2.
[8] Li Min. The application of Nvshu in the packaging design of regional characteristic products[J]. Literature and Art Life·Mid-Sate Magazine, 2017(12).
[9] Li Qi. Discussion on the application of Chinese character font design in cereal packaging design[J]. Wenyuan: Primary School Edition, 2019, 000(011):392.
[10] Deng Yuzhang, Yao Kenan. CIS Design Foundation (National Higher Vocational College Art Design Application and Innovation Planning Textbook 19) [M]. Wuhan University Press, 2008.
Authors contributing to this journal agree to publish their articles under the Creative Commons Attribution-Noncommercial 4.0 International License, allowing third parties to share their work (copy, distribute, transmit) and to adapt it, under the condition that the authors are given credit, that the work is not used for commercial purposes, and that in the event of reuse or distribution, the terms of this license are made clear. With this license, the authors hold the copyright without restrictions and are allowed to retain publishing rights without restrictions as long as this journal is the original publisher of the articles.