IPO Performance and Trademark

Qian Liu


This study considers the relationship between trademark and IPO performance based on the 400 companies which went to public during 2012-2016 (before the trade disputes). The findings indicated that trademark could be a sign for IPO performance. In addition, the study illustrated IPO performance was related to ROA ratio before IPO. As for the method used in this study, I choose the linear regression model and logistic regression model to examine the hypotheses. The three hypotheses in this study are all related to the topic of trademark and IPO performance. Further, this study proved the positive relationship between trademark application times and money collected at IPO.


Trademark, IPO Performance, Signal

Full Text:



Brau, J. and Fawcett, S., 2006. Initial public offerings: an analysis of theory and practice. Journal of Finance, Vol 61, p.339–435.

Gompers, P.A., 1995. Optimal investment, monitoring, and the staging of venture capital. Journal of Finance, Vol 50, p.1461–1490.

Higgins, M., Stephan, P., and Thursby, J., 2011. Conveying quality and value in emerging industries: start scientists and the role of signal in biotechnology. Research Policy, 40, p.605–617.

Megginson, W. and Weiss, K. A., 1991. Venture capitalist certification in initial public offerings. Journal of Finance, Vol 46, p.879–903.

Pisano, G., 2006. Can science be a business? Lessons from bio-tech. Harvard Business Review, (October), p.114–125.

Useche, D., 2014. Are patents signals for the IPO market? An EU–US comparison for the software industry. Research Policy, 43 (2014), p.1299–1311.

Vismara, S., 2013. Patents, R&D investments and post IPO strategies. Review of Managerial Science, p.1-17.

DOI: http://dx.doi.org/10.18282/ff.v10i3.2360


  • There are currently no refbacks.